Ferrari toasts at the Olympics Games in London with Sky Italy and at the Russian House
Thursday, July 26, 2012
There will be many, many Ferrari toasts during the Olympic Games in London starting on Friday, July 27. For the Italian champions, those who win medals will be honored by uncorking jeroboam Ferrari bottles in the Sky Italia studios. Sky Italia, which has won the television rights for four Olympics, is offering our country an incredible service by broadcasting all the programmed competitions. Champions of today and tomorrow will toast with many great champions of the past including: Fiona May, Jury Chechi, Antonio Rossi, Patrizio Oliva, Stefano Baldini and Massimiliano Rosolino, all of whom Sky Italia has entrusted with the technical commentary.
Ferrari will be toasting also at the Russia House for every medal that Russian athletes in each discipline win: a unification that has become tradition. Starting with the Winter Olympics Games in Turin in the Russia House every medal in the Olympics, which are always numerous, has always been celebrated with Ferrari. The asbove picture shows celebrating during the Beijing Olympic Games at the Russia House.
A Ferrari Trentodoc tasting for the United States Congress
Monday, July 23, 2012
For the first time the Ferrari Trentodoc was served to the United States Congress, the parliament of the United States of America. Ferrari was presented at the tasting by Matteo Lunelli, the President of the Ferrari Winery and it was considered an unanimous hit. This first official entrance of Ferrari into the United States Capitol was the climax of a two day visit to the United States by a very selected Italian delegation of well-known wineries in Italy and it was all organized by Vinitaly.
On the 19 July, before the visit to Congress, there was a meeting between the Italian delegation and the Italian ambassador to the States, Mr. Claudio Bisogniero, who reinforced the Italian wines primary standing regarding quantity and value in the current American market.
The ambassador emphasized how important wine is for Italian culture and for this reason Italian wine will have a big role in the activities during the year of Italian culture in the United States in 2013.
The meeting and the following wine tasting with the members of the Wine Caucus, the Congressional board in charge of wine promotion and protection, was the key moment of this event.
“It was extremely emotional and an honor “ stated Matteo Lunelli “to see Ferrari Trentodoc being poured in the greatest monument to democracy, the United States Capitol. This initiative is one of many organized in order to improve wine culture and knowledge in the United States. We need to do a great deal more for the Italian sparkling wine, even if it is very successful in the United States, by educating the American public because our labels are expressions of different production methodologies and very different areas and each needs to be understood for its identity and appreciated for its diversity."
Claudio Bisogniero Italian ambassador to the US, Congressman-House of Representatives Michael Capuano and Thomas Timothy Holden and Matteo Lunelli
Mike Thompson, Wine Caucus with Matteo Lunelli
Claudio Bisognero, Mike Thompson, Dan Lungren, Matteo Lunelli